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E-commerce Market size in USA

Author: Shumail Ali

Whenever we hear the word “e-commerce”, the first things that comes up in minds of most of us is usually Amazon. If that is the case with you too then you must have a rough idea about the humungous size of the ecommerce market share of United States of America.

United States made a revenue of US $432 billion in 2020, making it the second largest ecommerce market in the world, second only to China.

 With such increasing potential of ecommerce market, the need for e commerce digital marketing is also increasing parallel to it. Sellers require services of ecommerce marketing consultants to grow their business and provide them a fighting chance in this ever-increasing marketplace. Covid pandemic has played the part of a catalyst in increasing the revenue of e commerce, which got increased around 20% in 2020. In the year 2020, after analyzing the data of various ecommerce websites, it is seen that the total increase in retail sales gain is only due to ecommerce. This is the first time in history that ecommerce contributed such a a huge share to retail gain. 

There are two main categories in which ecommerce market share is divided; shopify market share and woo-commerce market share. Both have their pros and cons for specific ecommerce companies. Majorly the ecommerce market comprises of online sales of physical goods to a private end user, which is called B2C(Business to Customer). 

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